LIVA is all about Natural Fluid Fashion that transforms the way you look and feel. A LIVA Tag on the garment assures that the garment fabric has the most fluid, soft drape with added comfort giving wearers the freedom to Live their flow. Coming from the Aditya Birla Group, the tag assures that fabric is made from nature-based eco friendly fibres by Birla Cellulose.

Partnering with LIVA gives you the opportunity to flaunt the LIVA Tag on your product which helps in expansion of your business.

Benefits you'll enjoy

Here's what our trusted brand and retail partners stand to gain from the LIVA Association:

Exclusive LIVA Tags
Exclusive LIVA
Co-marketing support
Trends Analysis & Seasonal Collection
Trends Analysis &
Seasonal Collection
Quality Supply Chain & Sourcing Support
Quality Supply Chain &
Sourcing Support
LAPF Licensing Program

Exclusive LIVA Tags

To maintain the highest levels of quality, we conduct thorough checks at every level along the way. This stringent process helps make the ‘LIVA tag’ a renowned mark of quality assurance across the industry that partners can use and benefit from. Join us to see the magic!


Co-marketing Support

LIVA reflects the lifestyle of the new age citizen who is unrestricted and doesn't let anything hold him back. Made from natural fibres, our new age natural fabrics breathe a rich smooth quality into fabrics while allowing you to cut and style the garment to complement the body, and give the modern citizen the freedom they seek from boxy, restrictive, stifling, uncomfortable garments.

Are you ready to flaunt the LIVA tag in your latest collection and be a part of this movement?

LAPF Licensing Program

Trends Analysis and Seasonal Collections

Discover the latest trends and stay up to speed on all that happens in the world of fashion, with timely updates on of the season’s latest collections that make sure you never go out of style.


Sourcing Support

As a regular supplier of of raw material supplying to almost all the big brands, we have developed an efficient system which ensures continuous supply of fabric without affecting the quality. The LAPF system in which all the manufacturing units are placed under one platform enables faster production with lesser wastage of resources.

License the LIVA Tag for your products

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